Dabur Enters South India: ₹400 Crore Tamil Nadu Plant to Create 250+ Direct Jobs

FMCG giant Dabur India has officially commenced the construction of its first-ever manufacturing facility in South India, located in Tindivanam, Tamil Nadu.

The project, involving a total investment of ₹400 crore, marks a strategic milestone in the company’s 141-year history as it seeks to strengthen its supply chain and presence in the southern market.

A Strategic Hub in the South

The ground-breaking ceremony was virtually performed on February 12, 2026, by Tamil Nadu Chief Minister M.K. Stalin.

Strategically situated at the SIPCOT Food Park in the Villupuram district, the plant is designed to bring Dabur’s diverse portfolio closer to regional consumers, ensuring “faster and fresher” delivery.

The project will be executed in phases:

• Phase 1: Focuses on high-demand personal care staples including Dabur Red Toothpaste, Meswak, Gulabari, and hair oils like Vatika and Anmol.
• Phase 2: Will expand production to include the iconic Réal Juices and Amla Hair Oil.

Dabur Boosting Local Economy and Employment

The Tindivanam facility will significantly drive regional socio-economic growth. The company expects the facility to provide direct employment to over 250 individuals.

It will also create thousands of indirect job opportunities through logistics, packaging, and ancillary services.

Notably, the plant will also benefit the local agricultural sector.

It will create new linkages for farmers in the nearby Delta region to sell agro-produce for processing, providing a direct boost to rural incomes.

Commitment to “Green” and Inclusive Manufacturing

Dabur is positioning this facility as a benchmark for responsible manufacturing. The plant is designed to be future-ready with the following features:

• Sustainability: It will operate entirely on 100% renewable energy.
• Inclusivity: The company plans to foster a highly inclusive workplace with a predominantly women workforce.
• Technology: The unit will feature state-of-the-art technology to ensure high efficiency and minimal environmental impact.

CEO Mohit Malhotra emphasized that putting “Made in Tamil Nadu” at the heart of their growth will allow the brand to scale with agility.

He added that this strategy will help the company better serve the growing demand across South India.

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