PwC to Boost Graduate Recruitment After Recent Hiring Slowdown

Graduate Recruitment Expected to Rise- PwC UK

PwC, one of the world’s largest consulting and professional services firms, plans to increase the number of graduates it hires next year, according to its UK senior partner Marco Amitrano.

Speaking in an interview with BBC, Amitrano said the firm’s earlier reduction in graduate hiring was driven primarily by economic conditions rather than the growing influence of artificial intelligence (AI).

PwC reduced its graduate intake last year as economic growth slowed and business confidence weakened. The firm cut new graduate roles from around 1,500 to approximately 1,300.

However, Amitrano indicated that recruitment numbers are expected to grow again over the next 12 months as conditions improve and demand for talent continues.

PwC remains one of the largest graduate recruiters in the United Kingdom and receives tens of thousands of applications for entry-level roles each year.

According to Amitrano, the firm received about 60,000 applications for roughly 2,000 entry-level positions, reflecting intense competition among young job seekers.

AI Not the Main Factor Behind Hiring Slowdown

Concerns have been raised globally about whether artificial intelligence could reduce opportunities for graduates by automating routine tasks traditionally carried out by junior employees.

However, Amitrano dismissed the idea that AI was responsible for PwC’s reduced hiring last year.

He explained that the slowdown was mainly linked to broader economic challenges rather than technological disruption. While the firm is increasing its use of AI tools across its operations, Amitrano believes that technology will complement human skills rather than replace the need for talented graduates.

At the same time, he observed that many new recruits remain highly motivated to build successful careers. Contrary to stereotypes that younger workers prefer remote work or are less resilient, Amitrano said many graduates joining PwC are eager to work in offices and with clients directly.

According to him, new employees show strong ambition and a desire to progress professionally. Many want to learn quickly, gain experience, and advance in their careers while earning competitive salaries.

Economic Pressures and Policy Concerns

Amitrano also pointed to broader economic factors affecting business confidence and hiring decisions in the UK. He said the combination of higher employer National Insurance contributions introduced in 2024, rising minimum wages, and expanded employment rights had placed additional pressure on businesses.

These changes, he suggested, made some companies more cautious about hiring, investing, and expanding operations. However, Amitrano acknowledged that dialogue between government and businesses has improved in the past year.

He also commented on fiscal policy, suggesting that the government may need to reconsider strict borrowing limits in order to support investment and economic growth. Increased spending on technology, infrastructure, and talent could help attract international investment and strengthen the UK’s long-term competitiveness.

Value of University Education

The discussion also touched on concerns about rising youth unemployment and whether university degrees remain worthwhile. Youth unemployment among people aged 16 to 24 has climbed to its highest level in more than a decade, with nearly one million young people not currently in work, education, or training.

Despite these challenges, Amitrano defended the value of higher education. A graduate himself from Newcastle University, he said university provides more than just a qualification.

Beyond academic learning, students gain life skills, independence, and experience living away from home. These experiences, he argued, play an important role in preparing young people for professional careers.

While debates continue about the financial return of a university degree, Amitrano suggested that employers often value the broader capabilities and personal development gained through higher education, not just the certificate itself.

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